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Legal · Data Protection

Privacy Policy

How we collect, store, use, and protect your data across the UNFYD Services.

On this page
  1. Purpose
  2. Information we collect
  3. Information storage and security
  4. Data Retention
  5. Information we share
  6. Rights available to you
  7. Change in privacy policy
  8. Choice / opt-out
  9. Questions
  10. Disclaimer
  11. Location data for mobile apps
  12. Trademarks

The Company is concerned and committed to protecting and maintaining the privacy of all its Users and has published this privacy policy statement (the “Privacy Policy” or “PP”) to familiarize you with the manner in which the Company collects, stores, uses, discloses, alters, and/or deletes your personally identifiable information (“PII”) collected during your usage of the UNFYD Services. Any capitalised terms used but not defined in this PP shall have the meaning ascribed to such term in the Terms and Conditions given above.

Privacy at a glance

This policy explains what UNFYD.COMPASS collects, why it is held, how long it is kept and how to have it deleted or exported.

UNFYD.COMPASS is operated by SmartConnect Technologies Pvt. Ltd., Thane, India. Data is retained only as long as needed for the service and for legal obligations, with published default retention periods per data category. You can request deletion or export before a retention period lapses, and custom retention periods can be agreed where business needs differ. The sections below give the detail.

Operated by
SmartConnect Technologies Pvt. Ltd., Thane, India
Enquiry submissions
Retained 24 months from submission
Communication logs
Retained 6 months from the communication
Server and security logs
Retained 12 months
Questions
transform@unfyd.com

Last updated

01

Purpose

1.1
The purpose of this PP is to ensure that:
1.1.1
You are aware of and have complete control over what Customer Data you provide to the Company, and how the same is and will be used by the Company;
1.1.2
You are at all times aware of the rights available to you with respect to your Customer Data;
1.1.3
The information provided by you is processed, stored, and used in accordance with the applicable laws, including with respect to maintaining appropriate data protection and privacy infrastructure.
1.2
We insist upon the highest standards for securing Customer Data and maintaining customer information privacy.
02

Information we collect

2.1
We have already specified (under points 4 and 5 of the ToS) the kind of Customer Data (PII and otherwise) that we require, collect, access, and store during the period of account creation and thereafter during your usage of the UNFYD Services. Both you and your End-Users (through you) have the right, at any time, to choose not to provide us with any of this information and to ask us to delete the same, if required. However, doing so may result in the subsequent suspension/hampering of all or a part of the UNFYD Services.
2.2
Cookies Cookies are pieces of information that are stored on your computer when the you accesses the Platform. The Platform may use temporary cookies to help you access some of the special functions within the database driven areas of the Platform. Once you leave our Platform, these cookies expire. Cookies do not collect personal identifying information about the user.
03

Information storage and security

3.1
All the information that we collect from you during your usage of UNFYD is stored on third-party servers, located in United States of America. We access the information on the cloud. Our third-party service provider uses globally accepted standards for ensuring and maintaining the protection, security, confidentiality, and privacy of all data on its servers.
3.2
We work hard to protect you from unauthorized access or unauthorized alteration, disclosure or destruction of any Customer Data we hold. Pursuant to the same, we have implemented globally accepted standards and procedures to maintain ongoing data protection and privacy by ensuring the following:
3.2.1
The encryption of all data (both Customer Data and UNFYD Content) using secure server software, which is among the best software available today for secure transactions.
3.2.2
The pseudonymization of all data collected by us, by ensuring that all PII is kept/stored separately from all the remaining information, to ensure that the remaining data cannot be attributed to an identified or identifiable natural person, unless actively merged or joined with the PII;
3.2.3
The constant review of our information collection, storage and processing practices, including this ToS, PP, and the physical security measures to guard against unauthorized access to systems;
3.2.4
The constant upgradation and/or alteration of our policies as may be necessary to ensure the ongoing confidentiality, protection, privacy, security, and accessibility of all data and systems;
3.2.5
Limiting the disclosure of PII to Our employees, independent contractors including vendors, affiliates, consultants, business associates, service providers and distributors of Our services, only on a “need-to-know” basis, and only if the disclosure will enable that person/entity to provide Us with business, professional, or technical support or fulfill your request and requirements under the services.
04

Data retention

4.1
We retain Customer Data and PII only for as long as is necessary to provide the UNFYD Services, to fulfil the purposes described in this PP, and to comply with our legal, regulatory, tax, accounting, and dispute-resolution obligations. As a Customer, you may configure retention rules that suit your business and legal requirements; in the absence of any such instruction from you, the default retention periods set out below will apply.
4.2
The period for which we keep any data depends on the nature of the data, the purpose for which it was collected, and any applicable legal requirement. Once the relevant retention period lapses, the data is either securely deleted or irreversibly anonymised so that it can no longer be attributed to an identified or identifiable natural person.
4.3
Unless otherwise agreed with you, we apply the following default retention periods to ensure your data is kept no longer than necessary:
Data categoryDeletion triggerDefault retention
Account & profile data (Customer Data / PII)Account closure or contract termination30 days
Contact, demo & “stay in the loop” enquiry submissions (name, work email, phone, message)Date of submission24 months
One-time passcodes (OTP) used to verify a work emailTime of generationA few minutes
Communication content & message logs processed through the PlatformDate of communication6 months
Campaign & engagement records created via UNFYD.PITCH and related toolsTermination of the campaign3 months
Customer data platform (CDP) records and similar databases held on your behalfContract termination or 18-month inactivity30 days
Analytics, reports & dashboardsDate of the communication or event6 months
Temporary / session cookiesEnd of the browser sessionSession end
Server, access & security logsDate the log is created12 months
4.4
Customised retention If your business needs require retention periods that differ from the defaults above, we can accommodate a change. A request to shorten a retention period is free of charge, while a request to extend it may involve additional cost and a separate agreement. To make any such change, please contact your account manager.
4.5
Export Before a retention period lapses, you (and your End-Users, through you) may export logs, reports, and a copy of the relevant PII using the tools available for the UNFYD Services you use, in line with the rights described in the ‘Rights available to you’ section below.
4.6
Our own purposes We also retain traffic data and communication detail records (CDRs) — which may include an End-User’s phone number or email address — for our own limited purposes, such as billing, settling interconnection payments, dispute resolution, and anti-fraud / anti-spam activity. The PII within this traffic data and these CDRs is deleted or anonymised after 12 months, unless applicable law requires a longer period.
4.7
Notwithstanding anything in this section, we may retain data for a longer period where we are required or permitted to do so under applicable law, pursuant to a request or requirement of a public or government body (whether or not in your country of residence), or where retention is necessary to establish, exercise, or defend legal claims.
Contact your account manager to change a default retention period, request immediate data redaction based on your business requirements, or request the deletion or export of your data before it lapses.
05

Information we share

5.1
In addition to any third-party service providers who, subject to your prior consent, we may share some or all parts of the Customer Data with (as is captured under point 6 of the ToS), we may disclose any information provided by you on the Platform as may be deemed to be necessary or appropriate: (a) under applicable law, including laws outside your country of residence; (b) to comply with legal process; (c) to respond to requests from public and government authorities including public and government authorities outside Your country of residence; (d) to enforce Our Terms of Use; or (e) to allow Us to pursue available remedies or limit the damages that We may sustain.
5.2
By agreeing to this PP, you also explicitly understand and consent to the fact that we may share Customer Data with other corporate entities and affiliates only for the purposes of:
5.2.1
Using their assistance to detect and prevent identity theft, fraud and other potentially illegal acts; or
5.2.2
Correlating related or multiple accounts to prevent abuse of the UNFYD services.
06

Rights available to you

6.1
Once you start using the UNFYD Services, both you and your End-Users (together the “Data Subjects”) shall have the below mentioned rights. If any of your End-Users wish to exercise the below rights, it will be your responsibility to receive the relevant written request from them, and then communicate/transfer the same to us so that we may take the appropriate action:
6.1.1
Delete/erase all PII (or all data) pertaining to a Data Subject that we may have on our systems. This provision will not apply to any data or PII that we may need to retain pursuant to any applicable law or any request/requirement of a public/government body, whether in your country of residence or not;
6.1.2
Rectify, modify, or alter any of the PII or other data pertaining to a Data Subject, if you have identified any mistake, error or inaccuracy in the same.
6.1.3
Restrict or limit the manner and ways in which a particular Data Subjects information/data is processed or used by us;
6.1.4
Export and provide a Data Subject with a copy of all his/her data, including the PII, that we may have on our servers. This includes all data and server logs pertaining to activities and behaviour on the Platform as well.
6.2
We will make all commercially reasonable best efforts to comply with all of the above requests (when received) as soon as possible. If as a Customer, you wish to exercise any of your above rights, or if you wish to convey a request on behalf of an End-User, kindly send an email to legal@unfyd.com.
To exercise any right, or to forward an End-User request, email legal@unfyd.com. We act on verified requests as soon as commercially reasonable.
07

Change in privacy policy

7.1
You acknowledge that becoming a user of the UNFYD Services signifies your assent to this PP. In the event there are any changes to this PP or in the way we treat any Customer Data, we shall intimate you of the same via email at least 1 week prior to the enforcement of such change. We will also display a notice on the Platform regarding the above. If after your receipt of a notice of change to the ToS or PP you do not object to the same and/or continue to use the UNFYD Services, you will be assumed to have provided your consent to the changes.
08

Choice / opt-out

8.1
As stated previously, we provide all Customers with the option and choice of opting-out of receiving certain third-party services and/or the UNFYD Services in general, at any time.
09

Questions

9.1
Questions regarding this Privacy Policy should be directed to the following email ID: legal@unfyd.com
10

Disclaimer

10.1
We shall not be liable for any loss or damage sustained by reason of any disclosure (inadvertent or otherwise) of any Customer Data, if the same is either (a) required under point 4.i above; or (b) was effected through no fault, act, or omission of the Company.
10.2
We reserve our right to offer our services to any other client/prospective client without restriction.
10.3
By registering or by using the Platform, you explicitly accept, without limitation or qualification, the collection, use and transfer of the Customer Data in the manner described herein.
10.4
Please read this Privacy Policy carefully as it affects your rights and liabilities under law.
11

Location data for mobile apps

Location permission disclosure
Applies to UNFYD mobile apps with field-workforce features
11.1What is collectedPrecise GPS coordinates (fine location) and approximate location (coarse location).
11.2Why it is collectedFor attendance tracking, field agent activity monitoring, and workforce management.
11.3Background usageThe app may access location in the background via a foreground service for continuous field tracking.
11.4How it is usedTransmitted only to the organization’s CRM server; not sold or shared with third parties.
11.5User controlUsers can revoke location permissions via device settings at any time.
12

Trademarks

12.1
“UNFYD”, the UNFYD logo, and the UNFYD-prefixed product, module and matrix names shown across this website — including, but not limited to, UNFYD.COMPASS, UNFYD.CX, UNFYD.MX, UNFYD.SX, UNFYD.CIA, UNFYD.PITCH, UNFYD.FORUM and UNFYD.BUDDY — together with “Tiger Teams by UNFYD” and their associated logos, icons, taglines and stylisations, are trademarks of the Company, whether registered or unregistered, in India and other jurisdictions (collectively, the “UNFYD Marks”).
12.2
All rights in the UNFYD Marks are reserved. Nothing on this website or in this Privacy Policy grants you, whether by implication, estoppel or otherwise, any licence or right to use any UNFYD Mark without the Company’s prior written permission.
12.3
Where the Company grants written permission to reference a UNFYD Mark, you must use it accurately and as an adjective (for example, “the UNFYD.CX platform”), preserve its correct spelling, capitalisation and stylisation — including the dot notation, such as UNFYD.PIVOT and UNFYD.CIA — and present it distinctly from the surrounding text and less prominently than your own branding.
12.4
You must not, without the Company’s prior written consent:
12.4.1
alter, abbreviate, translate, misspell, or create composite or derivative marks from any UNFYD Mark;
12.4.2
use any UNFYD Mark in a manner that is misleading, or that implies sponsorship, endorsement, affiliation with, or approval by the Company where none exists;
12.4.3
incorporate any UNFYD Mark into your own product names, logos, trademarks, domain names or social-media handles, or use it on merchandise or in paid or sponsored advertising;
12.4.4
use any UNFYD Mark in connection with content that is unlawful, defamatory, obscene, or otherwise objectionable.
12.5
All other product names, company names, logos and marks referenced on this website are the property of their respective owners. They are used here for identification and descriptive purposes only, and such use does not indicate any affiliation with, or sponsorship or endorsement by, those owners.
12.6
The Company may review, modify, or revoke permission to use the UNFYD Marks at any time, at its sole discretion. To request permission, or to report any misuse of a UNFYD Mark, please write to legal@unfyd.com.
To request permission to use a UNFYD Mark, or to report misuse, email legal@unfyd.com. All rights in the UNFYD Marks are reserved.

Frequently asked questions

Who controls data collected through this site?

SmartConnect Technologies Pvt. Ltd., which operates UNFYD.COMPASS from B-715/716 Lodha Supremus II, Wagle Estate, Thane 400604, Maharashtra, India.

How long is my data kept?

It depends on the category. Contact, demo and enquiry submissions are kept for 24 months from submission; communication content and message logs for 6 months; campaign and engagement records for 3 months after the campaign ends; server, access and security logs for 12 months; and session cookies only until the browser session ends.

Can I ask for my data to be deleted or exported?

Yes. Before a retention period lapses you can export logs, reports and a copy of the relevant personal information, or request deletion. Contact your account manager or email transform@unfyd.com.

Can retention periods be changed for our organisation?

Yes. Where business needs require different periods from the published defaults, a customised retention arrangement can be agreed.

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